Sierra Gård

Motor Lofts
“Where the mountain meets the road”
01 · Thesis

You bought the cars.

Where will you keep them?

An address for your cars.

Validated market · Florida · 2021–2025
+55%appreciation in 4 years
premium car-condo market · Florida, USA
US$ 246 → 381
average price per sf
US$ 159.9M
volume sold in 2024
+27%
resale premium vs. new construction

Fewer than 2,000 units completed for 22 million residents in Florida. Pipeline of 4,309 — only 17% under construction. Brazilians are the 3rd largest real estate buyers in the state, with an average ticket of US$ 489,519.

Sources: Storage Condo King · Q4 2025 · strategic analysis by G. Araujo (March 2026)
In Brazil: We are pioneers.
Premium units · Brazil
Zero
Phase 1 · units
to be defined
Legal structure
SCP / Brazilian Law 4,591/1964
Teófilo Schütz station · Taquaras · 1959 · preserved Streamline architecture
Teófilo Schütz station · Taquaras · 1959 · preserved Streamline architecture
02 · Why Taquaras

Automotive culture preserved across three generations

In 1959, entrepreneur Teófilo Schütz opened in Taquaras a Texaco station designed by American industrial designer Walter Dorwin Teague — the same Streamline architectural standard Texaco applied to stations worldwide.

Seventy years later, it still stands. Still pumps fuel. Still a stop for motorcyclists crossing the BR-282.

Serra Catarinense is not a destination that needs inventing. It's premium automotive culture territory — three generations deep.

Sierra Gård is the next layer.

03 · The territory

Serra Catarinense · 65 km from Florianópolis

Altitude
950 m
Distance from Floripa
65 km · 1h
Access
BR-282
Community
European heritage since 1850
04 · Circulation pattern

Asphalt at the front.

Dirt at the back.

NASPHALT · FRONTsports cars arrive · clean pavement01loftsports / off-roadspatio02loftsports / off-roadspatio03building04futureDIRT · BACKoff-road · jeeps return · construction truckbuild truck
Plant view · Sierra Gård · circulation pattern · 4 units in row, illustrative phasing
Typological reference · built car-condo · scale and arrangement
Typological reference · built car-condo · scale and arrangement

Sports cars arrive on asphalt, never touching dirt or dust. Jeeps return from Serra do Rio do Rastro through the back, where the dirt road serves off-road circulation, private wash bay, and construction logistics.

Phased construction is enabled by the same axis — concrete trucks enter from the back without affecting units already delivered and in use.

Two-side entry is a per-unit decision, not a global rule: where the lot geometry allows, asphalt and dirt converge on the same front.

Typological reference · loft above garage · architectural language in development
Typological reference · loft above garage · architectural language in development
05 · The envelope · unit architecture

Matte steel. Oak. Concrete. Linen.

Loft with excellent thermal isolation. Two-side entry with private courtyard between gates. Finishes in timeless noble materials — not vintage, not high-tech. Nordic language in dialogue with the mountain topography.

MATTE STEEL
OAK
CONCRETE
LINEN
06 · The interior · three typologies

One architectural language.

Three scales of permanence.

Same double-height ceiling. Same circulation pattern. Same noble materials. What changes is the scale of presence — number of bays, amplitude of mezzanine, rhythm of use. The difference is in size, not in quality.

Driver
Essential · Private
  • 2 bays side by side
  • Lounge or workspace mezzanine
  • Powder room
  • Car lift infrastructure
Personal automotive address
Refuge
Space · Permanence
  • 2 to 3 bays · open layout
  • Expanded mezzanine · office or studio
  • Social area under double-height
  • Bar, coffee station or display
Garage, club and refuge
Collection
Scale · Curation
  • 3 to 4 bays · lateral breathing room
  • Full mezzanine
  • Curatorial layout · exposure
  • Customized configurations
Private automotive gallery

In all typologies: what fits inside each unit is the member's exclusive decision. Sierra Gård takes care of the rest.

07 · The memory room

There's a room in your memory.

Bicycle leaning against the wall, tire flat. Video game cabled to the tube TV, controller on the floor. Glass of lemonade going warm on the windowsill. Lamborghini Diablo poster. Smell of plastic. Time passing without anyone waiting on you.

Twenty-five years later, life turned efficient. Calendar full. Family. Results. Pressure. All good — but the room lost its address.

Sierra Gård is the address.

What fits inside is up to you. Sierra Gård takes care of the rest.

08 · SCP structure

Sociedade em Conta de Participação (Brazilian silent partnership)

Sierra Gård · Motor Lofts is structured as a Sociedade em Conta de Participação (SCP) — Brazil's silent partnership vehicle — with founding members participating in the founding act.

The managing partner administers. Founding members contribute capital and share results, without operational responsibility. Pre-sales finance construction, no bank leverage, no speculation.

We don't sell units. We constitute a partnership among those who understand what is being built.

Vocabulary
Founding member
Participate / contribute
Managing partner · participating partner
Participation share
09 · Founding member

It's not a purchase.

It's a position.

A founding member is someone who joins before the foundation. Who signs the SCP's constitutive act, contributes capital, and participates in what is being built from the first brick. In exchange for early capital, receives a set of prerogatives that won't repeat in the following phases.

01
Share with registered deed
Formal position in the Sociedade em Conta de Participação, with private deed and share of results. Not a real estate purchase — it's patrimonial integration.
02
Multi-purpose loft + courtyard
Private covered loft for sports cars, off-road and motorcycles, with two-side entry. External courtyard between the loft and the dirt road as transition zone.
03
Collective off-road trail
Permanent access to the internal trail designed for 4x4s, trail motorcycles and UTVs. Part of Phase 1 scope, with circulation separate from the asphalt street.
04
Priority in next phases
Right of first refusal for Phase 2 and Phase 3 before market opening. Allows typology upgrade or additional acquisition while maintaining founder position.
05
Regional automotive programming
Member gatherings, partnership with Anitápolis Road Race (Brazil's first open-road race) and automotive events of Serra Catarinense — in structuring.
06
Consultative voice
Founding members are consulted on amenities, partnerships and construction standard of following phases. There is no anonymous partner — there is a founder with voice.

Phase 1 is being structured. Some prerogatives will be refined in direct conversation with founding members, as land, construction and community take shape.

10 · Phase 1

In definition

Phase 1 is being structured. Details — number of units, average ticket, construction timeline, lot configuration, build standard — in direct conversation with founding members and potential land contributors.

11 · Direct conversation

By invitation

Investor / founding member

We talk about SCP structure, available positions, financial model, and timeline.

Talk on WhatsAppSchedule a call

Land owner in Serra Catarinense

Your land carries memory, heritage, responsibility — and cost. Sierra Gård brings a structure that preserves your family title and generates returns without fragmenting the land.

Talk directlySchedule a visit
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